SB Brand-Led Culture Change 2024 - Last chance to save, final discount ends April 29th!

Tina Nguyen

Tina is a sustainability consultant with EcoNomics, Inc. She is a longtime surfer who is passionate about the world of waste.

Tina Nguyen is tagged in 10 stories.
Brands Betting the Farm on Decarbonized, Regenerative Supply Chains
Brands Betting the Farm on Decarbonized, Regenerative Supply Chains

Supply Chain / At SB’23 San Diego, a variety of brands and innovators discussed on-the-ground improvements cleaning up global and regional supply chains — and how to drive them further. - 5 months ago

Planting Seeds: Changing and Shaping the Minds of Today’s Consumers and Tomorrow's Changemakers
Planting Seeds: Changing and Shaping the Minds of Today’s Consumers and Tomorrow's Changemakers

Behavior Change / At SB’23 San Diego, several rich discussions centered on the growing number of efforts successfully educating and engaging various audiences on more sustainable behaviors, lifestyles and careers. - 5 months ago

Can Our Current Food System Be Redeemed?
Can Our Current Food System Be Redeemed?

The Next Economy / At SB’23 San Diego, we got several looks at some of the holistic, new approaches to agriculture that may just mitigate the risks in how our food — even meat — is produced. - 5 months ago

A Clean, Circular Materials Future Is No Longer a Fabrication
A Clean, Circular Materials Future Is No Longer a Fabrication

Chemistry, Materials & Packaging / At SB’23 San Diego, three sets of innovators at the forefront of the materials and packaging space shared key insights into the biobased and circular solutions driving a sea change in the market. - 5 months ago

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How Circularity, AI Are Mending Cracks in Our Fractured Food System
How Circularity, AI Are Mending Cracks in Our Fractured Food System

Product, Service & Design Innovation / Naturally, food and its many issues has been a major topic this week at SB’23 San Diego. Here, two panels of innovators share their approaches to filling in systemic gaps in our food system. - 5 months ago

Secrets for Effective, Transformative, Authentic, Culture-Changing Brand Engagement
Secrets for Effective, Transformative, Authentic, Culture-Changing Brand Engagement

Behavior Change / To kick off the final day of Brand-Led Culture Change, attendees were treated to a broad series of examples, from a wide swath of experts, of clever strategies that lead to behavior change. - 1 year ago

A Riddle, Wrapped in a Mystery, Inside an Enigma: New Insights, Approaches to Brand-Led Culture Change
A Riddle, Wrapped in a Mystery, Inside an Enigma: New Insights, Approaches to Brand-Led Culture Change

Behavior Change / Creating meaningful consumer behavior change remains a ‘white whale’ for Purpose-driven brands. Here, we hear a behavior-first approach to changing culture, needed paradigm shifts for regenerative leadership, and the latest research on meaningfully connecting with dithering consumers. - 1 year ago

Sustainability Metrics 3.0: Measuring ROI of Regenerative Approaches, Social Impacts, Brand Trust
Sustainability Metrics 3.0: Measuring ROI of Regenerative Approaches, Social Impacts, Brand Trust

New Metrics / At SB’21 San Diego, veterans from sales, marketing, certification, design, finance, agriculture and more agreed: While there’s no checklist for regeneration, a focus on interconnectivity, holistic approaches and actionable goals will lead to measurable ripple effects. - 2 years ago

3 Key Drivers for the Regenerative Leadership We Need
3 Key Drivers for the Regenerative Leadership We Need

Leadership / At SB’21 San Diego, leaders from a variety of industries and disciplines seemed to agree on three key drivers necessary for the regenerative leadership our world needs. - 2 years ago

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How Companies Are Joining Forces, Closing Loops, Optimizing Outputs in Complex Supply Chains
How Companies Are Joining Forces, Closing Loops, Optimizing Outputs in Complex Supply Chains

Supply Chain / At SB’21 San Diego, innovators in the agriculture, electronics, food and plastics industries shared lessons learned from a variety of initiatives aimed at closing loops and optimizing value chains for a circular, regenerative future. - 2 years ago