MARKETING AND COMMS -
We caught up with TrusTrace co-founder and CEO Shameek Ghosh to discuss
companies’ tendency to ‘greenhush’ to avoid scrutiny around sustainability and
his advice for overwhelmed retailers.
WASTE NOT -
With 'Speak Volumes,' we aim to draw awareness to overproduction and create a more just distribution
of responsibility for fashion waste clean-up — which builds on our overall goal
of promoting a shift
towards a justice-led, circular fashion economy.
THE NEXT ECONOMY -
New WEF report finds a 600-gigaton gap in national emissions-reduction ambitions and policies that must be closed to keep 1.5°C target alive, and outlines 10 ways for businesses and governments to accelerate decarbonization and close this gap.
PRODUCT, SERVICE & DESIGN INNOVATION -
The footwear manufacturer and material-science company aim to deliver the
world’s first 3D-printed, made-to-measure footwear that is fully compostable.
PRODUCT, SERVICE & DESIGN INNOVATION -
2 new studies examine the potential of edible insects and mycelium to boost both
human and planetary health, and the barriers and systemic issues that must be
overcome to realize that potential.
THE NEXT ECONOMY -
'Global Risks Report 2024' calls for greater cooperation between the public and private sectors to focus global cooperation on rapidly building guardrails for the most disruptive emerging risks.
MARKETING AND COMMS -
'The Road to Circularity' takes a frank look at the problems facing the fashion industry and
the mindset shifts required to pioneer circular solutions for the future.
THE NEXT ECONOMY -
How reuse models in Latin America have succeeded, and what the Global North can
learn from them.
PRODUCT, SERVICE & DESIGN INNOVATION -
Through a partnership with Regrow Ag, precision-agriculture business Netafim is
helping rice farmers worldwide to seamlessly adopt climate-smart farming
practices.
WALKING THE TALK -
While achieving these goals may not be easy, these practices help break down
lofty goals and create coordinated, meaningful change.
CLEANTECH -
As sustainability and branding become more intermingled for forward-thinking
brands, being able to turn unattractive solar arrays into marketing assets
exemplifies resource efficiency.
BEHAVIOR CHANGE -
Starting January 3, 2024, customers will be able to use their own clean,
personal cup at all company-operated stores and participating
licensed stores in the US and Canada.
MARKETING AND COMMS -
Ad-tech platform Good-Loop is helping advertisers connect with the public and
overcome people’s desire to block ads by combining consumer engagement with
charitable brand donations.
THE NEXT ECONOMY -
As we work to find common ground in addressing climate change, changemakers really need to examine what could
happen if money and power weren’t a factor.
CHEMISTRY, MATERIALS & PACKAGING -
Shaw’s Kellie Ballew spoke with Stacy Smedley, executive director of Building
Transparency, about the organization’s role in decarbonizing the construction
industry.
PRODUCT, SERVICE & DESIGN INNOVATION -
Many companies have embarked on their sustainability journey. In 2024, the
challenge will be to prioritize the innovations that add the most impact.
MARKETING AND COMMS -
The ostrich approach to inconvenient problems is a reason why the climate crisis
exists. It’s refreshing to see a brand stand up and say, ‘This is what we’re
doing. It’s tough. We can’t be perfect. But we’re working hard and this is what
we’ve achieved.’
WASTE NOT -
The platform connects shoppers with near-expiration food coming directly from
grocery shelves at a significant discount.
WASTE NOT -
Addressing the fate of returned items — and the larger issue of 'wrap, return,
repeat' consumer culture — requires adoption of smart technologies to offset
losses and improve retail’s environmental impact during the holiday season and
beyond.