SB Brand-Led Culture Change 2024 - Last chance to save, final discount ends April 29th!

Stories About Meaningful Connections

Found 692 stories. Page 9 of 35.

Bridging the Sustainability Trust Gap in a Climate-Challenged World
Bridging the Sustainability Trust Gap in a Climate-Challenged World

MARKETING AND COMMS - Despite growing corporate efforts to drive sustainable change and climate action, there’s an underlying issue: a lack of consumer trust towards companies’ claims on this front.

New Research from Tide, WWF Reveals Keys to Sustainable Behavior Change
New Research from Tide, WWF Reveals Keys to Sustainable Behavior Change

BEHAVIOR CHANGE - Tide and WWF believe the new insights gathered from their work together on laundry are applicable for all brands seeking to partner with consumers to reduce environmental impacts.

4 Strategies for Bridging the Sustainability Skills Gap
4 Strategies for Bridging the Sustainability Skills Gap

ORGANIZATIONAL CHANGE - While it may be tempting to take a ‘wait and see’ approach, more and more companies are developing their own solutions to mitigate this gap internally. Here are four such strategies.

Coach Launches Community-Powered, Circular Sub-Brand, Coachtopia
Coach Launches Community-Powered, Circular Sub-Brand, Coachtopia

PRODUCT, SERVICE & DESIGN INNOVATION - Coachtopia was co-created with a community of fashion enthusiasts, creatives, entrepreneurs, activists and more. Coach says it’s a platform for change in which Gen Z can help create the fashion future they want to see.

Advertisement
Tourism Offers Gateway for Youth-Focused Climate Action, Sustainability
Tourism Offers Gateway for Youth-Focused Climate Action, Sustainability

PRODUCT, SERVICE & DESIGN INNOVATION - Kids will care for the planet long after the adults in the boardroom are gone. Involving them in sustainability and climate initiatives through tourism now is a natural gateway to positively shaping the future.

Corporate Leaders: Solve Hiring Needs by Embracing Second-Chance Employment
Corporate Leaders: Solve Hiring Needs by Embracing Second-Chance Employment

ORGANIZATIONAL CHANGE - Whether you’re looking at this from a business case or human case perspective, it’s on us to shift the narrative around second-chance hiring and give people a fresh start and an honest chance at economic mobility.

Astral Tequila Turning Spent Agave Into Bricks to Build Homes for Mexican Families in Need
Astral Tequila Turning Spent Agave Into Bricks to Build Homes for Mexican Families in Need

WASTE NOT - Astral’s 'This Round's for the House' initiative is part of the Adobe Brick Project — its ongoing upcycling program to build homes and brighten communities in Jalisco.

30 Companies Restoring the Planet — and Our Hope for a Better World
30 Companies Restoring the Planet — and Our Hope for a Better World

WALKING THE TALK - In 'Working to Restore,' writer Esha Chhabra highlights 30 companies around the world that embody a truly regenerative approach to business.

re:loom Is Helping the Unhoused, Refugees and Low-Income Women Weave a Better Life
re:loom Is Helping the Unhoused, Refugees and Low-Income Women Weave a Better Life

ORGANIZATIONAL CHANGE - The organization provides paid, on-site job training for weavers, 100% healthcare coverage and opportunities to engage in re:loom’s operations while creating upcycled housewares and accessories.

Advertisement
Localism: A New Opportunity for Brands to Build Trust, Authenticity and Customer Loyalty
Localism: A New Opportunity for Brands to Build Trust, Authenticity and Customer Loyalty

MARKETING AND COMMS - Localism is here to stay; and brands will increasingly be expected to understand what that means, so that they can make positive contributions to communities everywhere.

PUMA Engaging ‘Voices of a Re:Generation’ to Help Shape Its Sustainability Strategy
PUMA Engaging ‘Voices of a Re:Generation’ to Help Shape Its Sustainability Strategy

COLLABORATION - The year-long partnership with four young influencers will explore actionable ways to implement feedback within PUMA’s business and sustainability strategies, while using the voices’ platforms to communicate PUMA’s efforts transparently and authentically.

Employee Values: Why an Authentic Sustainability Strategy Will Win the Talent War
Employee Values: Why an Authentic Sustainability Strategy Will Win the Talent War

ORGANIZATIONAL CHANGE - Every organisation should be able to identify what a sustainable version of itself looks like, who is needed to run and support that, and where there are needs for new skills and roles within it.

Trending: Retailers Embrace Reuse, Credits in Ongoing Fight Against Plastic Waste
Trending: Retailers Embrace Reuse, Credits in Ongoing Fight Against Plastic Waste

CHEMISTRY, MATERIALS & PACKAGING - rePurpose Global helps Thrive Market achieve plastic neutrality for its own-brand products, while The Body Shop expands its refillable offerings in the US.

How ChatGPT Can Help Propel Brand Sustainability Strategies
How ChatGPT Can Help Propel Brand Sustainability Strategies

PRODUCT, SERVICE & DESIGN INNOVATION - With applications that go beyond messaging and data analysis, the suddenly ubiquitous technology could give sustainability-driven brands several advantages.

Advertisement
5 Ways to Recession-Proof Your Brand with Purpose
5 Ways to Recession-Proof Your Brand with Purpose

WALKING THE TALK - Research shows that companies that succeed in uncertain times are those attuned to stakeholder needs and that focus on what matters most; those that go into survival mode and pull back from investing in their business flounder in a recession.

Markets Will Reward Brands That Are De-Risking Their Supply Chains
Markets Will Reward Brands That Are De-Risking Their Supply Chains

SUPPLY CHAIN - While the volatility of economic change around us can be distracting, one thing remains clear: A new generation of expectations is shifting business for good.

EU CEOs Recognize Climate Change as Biggest Threat to Business; EU Workers Say, ‘They’d Better’
EU CEOs Recognize Climate Change as Biggest Threat to Business; EU Workers Say, ‘They’d Better’

ORGANIZATIONAL CHANGE - 24% of EU CEOs believe their companies will be highly exposed to the impact of climate change in the next five years — a key insight, since 76% of young Europeans say the climate impact of prospective employers is an important factor when job hunting.

Facing Wicked Problems? You Need to Stop Leading Alone
Facing Wicked Problems? You Need to Stop Leading Alone

LEADERSHIP - Wicked problems are solved by seeing problems and solutions in new ways, by working with people with very different skills and approaches. As we frequently tell our clients, ‘Uncomfortable does not have to mean unnavigable.’

The Problem with Recycling, Part 3: Reducing Confusion and Boosting Consumer Confidence
The Problem with Recycling, Part 3: Reducing Confusion and Boosting Consumer Confidence

WASTE NOT - This is the third in a three-part series covering key opportunities to turn 'the plastic-recycling problem' into a sustainable, circular plastic economy.

Advertisement
Chipotle Expands 2023 ESG Goals Tied to Executive Compensation
Chipotle Expands 2023 ESG Goals Tied to Executive Compensation

LEADERSHIP - The company aims to increase pounds of local produce purchased, improve diverse employee retention, and increase the number of restaurants with composting programs — goals that can affect executives’ overall bonus payout by up to 15 percent.

Advertisement